In the beginning, the Wheel Of Intoxication was nothing more than a crude hunk of plywood, cut into a circle and scribbled on with magic marker. It had an old dowel with an eye-hook screwed into the end that was nailed to the plywood and used as a spinner. Spaces on the board were mainly just commands to drink a certain amount, or to make up a rule.
Eventually, steps were taken to improve the game. This wasn't any undertaking in a business sense. Just a few people sitting around, bored, and trying to occupy their time by improving the wheel... This led to different spaces and corners on the board that were initially used for design purposes, but slowly we came up with more uses for them. The corners were decorated with moons and flowers and hippy crap like that, and we incorporated them into rules that we'd make up spontaneously during the game.
While we were redesigning the wheel on the East Coast, there was someone on the West Coast planning to make the move back east to start his own company. Consulting, maybe. Or high finance. And there was always the fact that porn was making a comeback... Armed mainly with years of experience working for a billion dollar toy company (we can't say the name, but it rhymes with, 'Smattel') ex-California boy made his way back home.
Now picture a party, where everyone is having a really excellent time. Music is playing, people are getting relatively funky, laughing a lot, joking with each other and everybody is, as we said (and we cannot stress this enough), having a really excellent time! The ex-California boy, being in the business of fun, was determined to find out what was causing such a ruckus. So he set out after only six or seven beers to discover the secret of big fun!

Of course, it was the Wheel Of Intoxication! After intense, mind-numbing discussions (i.e."Wanna start a company?" <belch> "Sure.") we decided to reinvent the Wheel! It took us a long time, but now we believe we have the greatest party game ever invented, And we're not alone! Our customers truly believe our game is awesome, too. So if you are ever in search of a good time, look no further. Boingo Games and The Wheel Of Intoxication bring out the best party in everybody. God bless us, everyone!